In 2010, in an effort to support small businesses, American Express promoted the new shopping day as a counterpart to Black Friday and Cyber Monday. Since then, more and more publicity has helped support this day and the small businesses in every city. This year, President Obama showed his support while shopping for Christmas gifts. It's good to know that there is such a strong support for small business owners.
Read the full article: http://news.yahoo.com/obama-buys-books-promote-independent-shops-192649796--finance.html
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